Email is one of the most known tools of viral marketing. You send information on others regarding the product and service that you offer.
A study by Sharpe Partners, an interactive marketing agency, revealed that 89% of adult Internet users in America share content with others via e-mail. This is good news for companies who use computers as their way to sell their products.
Their study also shows other interesting result aside those things that mentioned above. This is with regards on the kind of content that are often forwarded. The most popular content is humorous material.
Next is news. Next is healthcare and medical information, religious and spiritual material, games, business and personal finance information and sports/hobbies. So if you will use viral marketing as one of your tool in promoting your product, use humor as your content since it is the best content among all categories.
Cartoons, jokes and funny video clips are among the things that can be added to an e-mail to insure that it will go viral.